Dom Burch
founder, WhySocial


Former senior director of marketing innovation at Asda, Dom has also held senior social media, PR and corporate communications roles at Asda since 2002.


Prior to that he was at Direct Line in London, and Green Flag in Pudsey. He studied PR at Leeds Metropolitan University (94-98).


An award-winning communicator and marketeer, Dom was recognised in 2015 by The Drum as the eighth most influential social media professional in the UK, and by The Holmes Report as one of the top 25 digital innovators in Europe, Middle East and Africa. In 1987, he was the undisputed Berks & Bucks penalty shootout winner scoring ten in a row, his highest accolade to date.


Dom volunteers at Bradford Community Broadcasting in Bradford, where he sits on its management committee, and has been chair of the organisation since Feb 2016. Formerly Dom was a trustee of the Asda Foundation.

He founded his own strategic marketing consultancy in February 2016. His clients include Superdry, L.L. Bean, NSF International and a Leeds based start-up.

He is also a founding director of retail consultancy GSCOP Ltd.

2017 Speakers

David Camp

Chief Executive of the Association of Labour Providers (ALP)


ALP ( is a trade association promoting good practice for organisations that supply the workforce to the consumer goods supply chain across the food processing, horticultural and wider manufacturing, industrial, warehousing and distribution sectors.


ALP in association with NSF International is currently developing Clearview (, a global labour provider certification scheme.

David is founder and programme lead of Stronger Together( Stronger Together is a business led multi-stakeholder collaborative initiative with all the main UK supermarkets and other partners whose purpose is to support organisations to tackle modern slavery within their businesses and supply chains.


David is founder and programme co-ordinator of Fast Forward, a collaborative initiative with many high street retailers and brands to build legal and ethical labour standards compliance in the garment, general merchandise and consumer goods retail supply base.


David runs allianceHR Ltd ( and, providing supply chain ethical trade, labour standards and human rights consultancy, compliance and training solutions to UK retailers, suppliers and labour providers.

Dan Crossley

Executive Director, Food Ethics Council


Dan Crossley is Executive Director at the Food Ethics Council, the charity working with business, government and civil society to address ethical concerns at the heart of decision-making about food and farming. Dan has worked on food sustainability issues for over a decade. Dan was co-author of ‘Catering for sustainability: making the case for sustainable diets in foodservice’, published in 2016.


In 2014, Dan was appointed as one of WWF’s ten LiveWell Leaders in Europe, was co-chair of the consumer behaviour working group of Defra’s Green Food Project and is on the Food Climate Research Network Advisory Board. He formerly led Forum for the Future’s work on sustainable food, where he advised many of the world’s leading businesses and Government, and previously worked for a food manufacturing company. Dan has an MSc in Environmental Technology (specialising in Business and Sustainability) from Imperial College London and a BA (Hons) from University of Cambridge.


Mark Driscoll

Head of Sustainable Food, Forum for the Future


Mark Driscoll leads the Sustainable Food programme at Forum for the Future, a global sustainability non-profit organisation. He is responsible for the development and delivery of Forum’s food strategy which focusses on sustainable nutrition, working with businesses, governments and others with the aim of creating a sustainable, fair and equitable global food system. He is project director for the Protein Challenge 2040 initiative which aims to reduce the sustainability and health impacts of global protein production and consumption.


Mark has worked in the fields of sustainable development and sustainable food for over 25 years, with organisations such as WWF and the National Trust.


Mark has been involved in a wide range of innovative external food initiatives, working with governments and the food industry, both within the UK and globally. He sits on a number of governmental and business advisory boards and works with a number of global food businesses supporting the development of their sustainability strategies.


Jon Hammond



Jon Hammond’s ready smile, his wealth of experience and his ability to stimulate audiences has been a key element of his reputation and success in the media and communications world…read more


Jon is an experienced broadcaster, initially pioneering commercial music radio and then working for sixteen years with BBC Radio and Television. During this time, Jon hosted a variety of programmes from hard news to light entertainment and interviewed a vast range of guests from prime ministers to corporate heads and international celebrities to sporting stars.


With his unique understanding and experience, it was inevitable that Jon would be lured into the corporate world as a recognised specialist in effective communication. He now advises organisations on strategy and leaders on effective message delivery ( His passion, creativity, approach to communication skills and wealth of knowledge support an impressive list of international clients.

Jackie Healing
Director of Consulting and Technical Services


Jackie Healing is Director of Consulting and Technical services at NSF International based in the UK.


With over 30 years’ experience in retail and manufacturing Jackie leads NSF’s consulting, technical services and training programmes providing risk mitigation strategies and plans for many leading brands. She has worked in food and non-food retailing in  the UK, USA and most recently spent over 10 years in supermarket retail in Australia. Her career has involved  spearheading international responsible sourcing and technical programmes and she is a passionate believer in the industry’s responsibility to consumers, workers and local communities while producing commercially viable food.


Tim Lang, Professor of Food Policy, Centre for Food Policy, City University London


Tim Lang has been Professor of Food Policy at City University London's Centre for Food Policy since 2002.


He founded the Centre in 1994. After a PhD in social psychology at Leeds University, he became a hill farmer in the 1970s, which shifted his attention to food policy, where it has been ever since. For years, he's engaged in academic and public research and debate about its direction, locally to globally. His abiding interest is how policy addresses the mixed challenge of being food for the environment, health, social justice, and citizens. What is a good food system? How is ours measured and measuring up?


He has been a consultant to the World Health Organisation, FAO and UNEP. He has been a special advisor to four House of Commons Select Committee inquiries, two on food standards, globalisation and obesity and a consultant on food security to the Royal Institute of International Affairs. He was a Commissioner on the UK Government's Sustainable Development Commission, reviewing progress on food sustainability. He was on the Council of Food Policy Advisors to the Dept for Environment, Food & Rural Affairs and is a member of the Mayor of London's Food Board He helped launch the 100 World Cities Urban Food Policy Pact in Milan 2015.


For more information go to

Julie Pierce
Director Openness, Data and Digital, Food Standards Agency


Julie Pierce has been in the new FSA post of Director Openness, Data and Digital since 2015. The post was established to reflect the importance of openness to the Agency, and to drive for the use of modern digital approaches and technologies across the food system. Julie is responsible for communications, transparency, social media, data, digital solutions and technology. She is a member of the Agency’s Executive Management Team.


Previously Julie was the Chief Information Officer at the Department of the Environment, Food and Rural Affairs where she established the department as the government leader in making its data open. She spent much of her career in the private sector implementing change programmes as a partner at PricewaterhouseCoopers in financial services, pharmaceuticals, defence and central government in the UK and Europe.


Chris Pratsis

Commercial Director, NSF International


Chris has been with NSF for nearly 15 years working in business development and providing complex solution-led technical services in quality management and food safety, health & safety and fire safety. He has wide experience across the food manufacturing, retailing and foodservice sectors internationally.


At NSF Chris has been involved in the development of innovative services including horizon scanning and food fraud resilience, responsible sourcing and the predictive application of risk based audit data.


By background a food technologist, Chris has a Master’s degree in Business Administration and has worked in technical and quality roles with a number of high profile brand names in the food and beverage sectors.

Nina Purcell
Director of Regulatory Delivery & Wales, Food Standards Agency


Nina joined the Food Standards Agency in 2014 as Director of Wales and is a member of the Agency’s Executive Management Team.


She has overseen the implementation and delivery of a new feed audit system for Wales and the one year review of the mandatory Food Hygiene Rating Scheme. In August 2015 she took responsibility for Regulatory. She is Senior Responsible Officer for the Regulating our Future Programme which is how the FSA will develop a new and sustainable model for food regulation.


Throughout her career Nina has held a number of posts across the Civil Service, mainly in operational delivery. Prior to her appointment to the Food Standards Agency she was Chief Operating Officer with the Animal Health & Veterinary Laboratories Agency where she oversaw the restructure of the operational delivery and developed a new animal disease outbreak management model for Great Britain.


Follow Nina on Twitter @ninapurcell1


Dominic Watkins

Partner and Head of food group DWF.


Dominic specialises in both contentious and non-contentious regulatory issues in three primary areas: food law, trading standards and safety advising household name retailers and food manufacturers.


He has spent a significant amount of time on secondments to some of the UK’s best known retailers and food businesses, advising on a range of issues including food law. This experience has provided him with a clear understanding of the role that legal advice plays in making a commercial decision.


Dominic assists companies on the full range of food law issues, from product development and labelling through to successful launch and on-going marketing of products. He has extensive experience in advising brands on high risk campaigns particularly involving health claims, comparative advertising and price promotions and keeping them on the market at the lowest risk to the brand.


Dominic has also developed due diligence systems and safety policies for a number of national retailers.


Dominic is a regular speaker on issues in the food industry in the UK, EU and in the US and has been published in a range of industry publications, including a chapter on EU food law published by Elsevier.

Stewart Whitehead

Strategy and Business Development, Oritain


Having moved from the rich pastures of New Zealand one year ago to join Oritain’s fledging London office, Stew Whitehead is one of a growing number of authenticity and traceability professionals helping businesses to understand and manage risk in their supply chain.


With a Bachelor’s Degree in Law and Commerce and a dairy farm upbringing, his experiences as part of New Zealand’s agricultural industry – which is perilously exposed to authenticity and traceability risk given the country's export reliance – give him insight into how businesses can better protect themselves from the global phenomenon of food fraud. Stew's understanding of the risks to brand integrity, product authenticity and business sustainability have helped him in all aspects of Oritain's operations, from sample procurement to science, strategy and sales.

Sajith Wimalaratne

Head of Food and Beverage Development, Cambridge Consultants


Sajith has a food science & a chemical engineering background and has been providing technology intelligence, market analysis and strategy consultancy to some of the largest global corporations.


The industries include food & beverage, pharmaceutical, agri-food, fast moving consumer goods (FMCG), healthcare, consumer packaged goods (CPG), petroleum, chemicals and materials. Recently Sajith has been leading work around how to make sense out of the Internet of Things (IoT) for the food and beverage sector.